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The premium home appliance brand Miele welcomes Michelin-starred chef Radek Kašpárek as its new ambassador for the Czech Republic. The union of these two icons—top-level gastronomy and innovative technology—brings inspiration not only to professional kitchens, but also to everyday life at home.
“Miele does things honestly, without compromise—and that’s very close to my heart,” says Radek Kašpárek, who values mutual trust and shared values above all in his collaborations. Precision, attention to detail, quality ingredients, and simplicity—these, he believes, are the pillars not only of top gastronomy, but also of modern kitchen appliances.
Radek’s approach to cooking is as modern as his kitchen—clean lines, plenty of space, and minimal clutter. “I don’t like having a display of appliances on the counter. I need as much workspace as possible,” he admits. At home, he uses the oven most, as it allows him to prepare a simple yet honest lunch with minimal time and maximum flavor.
In his restaurant, he is not afraid of long hours of preparation, but at home he relies on efficiency—a meal must be ready within two hours, yet he never compromises on the quality of ingredients or proper techniques. His cooking is light, modern, and at the same time sustainable. “At home, I really try to use absolutely everything… you could say I cook zero waste,” he adds with a smile.
For Radek Kašpárek, the kitchen is no longer just a place for cooking. It has become a living space for gatherings, sharing, and everyday joy. It’s here that the values of the Miele brand come together best—precision, quality, long-lasting durability, and smart technologies that simplify life and support sustainability.
About Miele
For more than 125 years, Miele has fulfilled its promise of “Immer Besser”—always better. Premium appliances with timeless design inspire customers all over the world. Miele is synonymous with quality, innovation, and environmental responsibility.